COLUMBIA
Columbia Bicycles was brought back to life after decades of relative obscurity. Leading the design work on this historic brand, SMS consulted with Ballard Pacific to redefine what Columbia would mean to consumers in the new millennia. From the initial refresh of the brand, to creating the template for the impactful brand introduction video, we have been very proud to watch the rebirth of Columbia Bicycles.
Back Home
Ownership
BALLARD PACIFIC
Regions
WORLDWIDE
Retail Placement
WALMART, CONSUMER-DIRECT ONLINE
Categories
bicycles
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram