KRANKED
The Kranked film property has developed a core-rider following that dates back to the early 90’s. As part of a push to create a MTB-focused brand with instant rider credibility, SMS worked with Radical Films to create a focused, spec-credible option to the Supercycle and CCM level bikes within the Canadian Tire assortment. The Kranked brand has most recently begun to focus exclusively on high-end E-ride models in partnership with IBD brands.
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Ownership
RADICAL FILMS, INC
Regions
WORLDWIDE
Retail Placement
CANADIAN TIRE, AMAZON
Categories
accessories, bicycles
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